Baldwin County: A Hub for Skilled Workers

Posted by Tanner Jones on Jun 20, 2017 10:00:00 AM

Last week, Emsi released their 2017 Talent Attraction Scorecard—a report that analyzes how well big and small counties are attracting and retaining skilled workers. The report analyzes over 500 counties, using key economic and demographic indicators, such as job growth, migration, education, and job openings. 

The 2017 scorecard ranked Baldwin County as the top county in Alabama for talent attraction. Moving up 11 spots from the 2016 scorecard, Baldwin County is also ranked in the Top 100 counties in the United States for talent attraction.

The Talent Attraction Scorecard weighed six different statistics and measurements equally to create the rankings. Net migration, overall job growth, skilled job growth, educational attainment, and regional competitiveness were all taken into consideration. Results show that 92 of the top 100 counties in the country are all located in the South, the West Coast, and Texas.




For larger counties that have port-of-entry cities like New York, Miami, and LA, international migration has increased while domestic migration has majorly decreased. While that holds positives for the population growth of large counties, it means that domestic migrants are tending to follow jobs more directly in other areas of the country. In an article written by William Frey for Brookings Institution, he stated that those making moves within the US are relocating to jobs in growing parts of the Sun Belt—including Alabama. These findings are extremely significant, considering Americans are moving at an all-time low rate—creating pressure for counties trying to diversify talents within their workforce.

More importantly are the circumstances allowing top communities to succeed, no matter their size. In their study, Emsi emphasized two factors that are attracting the most talented workers—quality of life and local leadership. Baldwin County is known for its local leadership dedicated to preserving and growing the quality of life for its residents. With extremely low crime rates, prime housing options, award winning schools, and over 20 parks and recreation locations, the county strives to provide the best for its residents. There is no doubt that Baldwin County’s emphasis on quality of life helped earn its spot on the top 100 list.

In addition, skilled workers are looking to move to counties with affordable cost of living and high quality K-12 education. As the fastest growing county in Alabama, Baldwin County’s current cost of living index is only 89 compared to the US average of 100. With a below average cost of living, real estate and housing opportunities can be found all over. As for education, Baldwin County has seen a growth of over 25% in the school system over the past 10 years. And, of Baldwin County’s net new population growth, over the past 5 years, 85% had at least some college education, increasing the number of residents with Associate Degrees 34.4%.




In all, Baldwin County meets the expectations put forth by Emsi’s analysis and continues to exceed them with our diverse field of industries available. From aerospace to advanced manufacturing, Baldwin has a workforce full of innovative opportunities. Innovation attracts skilled workers, whose specialized talents aid our county in growing by the numbers. We fully expect Baldwin County to continue to move up the ranks, in 2018 and beyond.

If you are looking to get into a successful workforce full of talent and opportunity, why not make the move to a top ranked area for job growth? Learn more about available properties for business on our website:


New Call-to-action